Who Do They Think We Are?

Political Parties, Political Profiling, and The Law.

Since the Cambridge Analytica scandal, politicians have spent 4 years criticising the use of personal data for political campaigning, particularly on social media.

Here, for the first time, ORG lifts the lid on how political parties themselves trade and grade the personal data of UK voters in an attempt to game the system and profit electorally.

Written by

Pascal Crowe
Data and Democracy Project Officer Open Rights Group

Matthew Rice Scotland Director Open Rights Group

Mariano Delli Santi Legal and Policy Officer Open Rights Group

This report is published under a creative commons cc-by-sa licence https://creativecommons.org/ licenses/by-sa/3.0/.
Photographs are copyright of the photographers and licensed from Unsplash.


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